A HISTORY It began, as all things do, with a geology joke. We ranked candy based on their ability to elicit “joy” or “despair” and then worked in that ranking in various geological strata, both real and imagined. The strata, not the ranking. This started in 2006, and grew from there. At the beginning, we…
in which, with respect to our name, we are as confused as you are
By Benjamin Cohen and David Ng
B.R. Cohen is a professor, a writer, and a guy who used to blog with Dave Ng. He teaches at Lafayette College in Easton, PA.
Dave Ng is a guy who used to blog with B.R. Cohen. He runs a science literacy lab at the University of British Columbia, and would like to invite you to participate in research that looks at the sweet spot where science and creativity meet.